Health and Care Research for All

Bringing to life an NHS Research Engagement Network (REN) intiative for the NHS Midlands Partnership Foundation Trust (NHS MPFT) to engage with under-represented groups and communities to improve regional NHS research.

Based on the success of the ‘Research on the Move’ branded vehicles we created for NHS MPFT (Click here for more details), we were approached by one of the research teams to help fully realise their ‘REN: Health and Care Research for All’ programme they were developing. Taking inspiration from their initial research and desire to create a distinct logo and styling that also contained visual hints to the ‘Research on the Move’ vehicle branding (as this initiative will be using the Research vehicles to engage with their communities)

There were quite a few specific client requests we needed to address in the creation and delivery of this project – a new logo based on the clients initial research – as this initiative will be using the ‘Research on the move’ branded vehicles to engage with their communities they wanted us to include some visual synergy with this branding, while retaining a distinct visual style – ensuring we adhere to all current NHS MPFT brand style guidelines – creation and delivery of a series of updatable PowerPoint master template to allow our client to produce ongoing branded flyers, posters and social media content.

‘We had an official launch of the branding for Health and Care Research for All commencing the 23rd June and has been met with a really positive response, from communities and health professionals. In fact the branding has caught the eye of stakeholders that we have struggled to engage over the last two years and now wish to partner with us. A great success, thanks so much!’
N. Evans, NHS MPFT